ART MUSIC BUSINESS FINANCE

ART MUSIC BUSINESS FINANCE

ART MUSIC BUSINESS FINANCE

ART MUSIC BUSINESS FINANCE

Updates

as of 1/27/23

We, at KOO/co. are inspired by people who embody the theory.

the theory is /KOO | </the p is silent>

Tyler PSwitch Dow

is a Rapper, Actor, Writer, Content Creator/Filmmaker, & Entrepreneur.

A digital artist born and bred in the Bronx, NYC.

He owns the KOO/co. art house, co-owns Studio 91 NYC & is a financial advisor.

— — —

A creator and storyteller to his core; his expertise lies in his main passions - writing, rapping, acting, & filmmaking.

His resume includes hosting, curating, podcasting, directing, amongst even more creative ventures.

His website PSwitch.NYC is home to 100+ videos of original & branded content.

Like most kids born in the 90’s , his mediums and influences span across genres.

His unique take on hip hop, also, has a multi-genre feel to it, with influences spanning from metal to punk to jazz to electronic to pop.

His latest release is a 4- track EP entitled, II KOO, released in December 2020.

Earlier that year, (4) stand alone singles were released: Tropicana, Silent Yes, Deadhead Freddy and Barmitzvah.

His 2018 album, OH MY KOO, is a culmination of all his layers, featuring production from 1stLoveMusic and Mr. Belefanti.

Another musical highlight is 2019’s the SON of DISCO playlist featuring 199KOO, his take on The Who’s classic “Eminence Front” and a Bad Brains bootleg entitled, Oh Sano.

In 2016, the Ryan Jeffrey directed, WUFU (2016) was chosen as an official selection at the Austin Music Video Festival.

Currently, he is working on a new project, produced by Hanz Nobe.

Latest Music Release:

II KOO

Written, recorded & released during the 2020 Covid-19 Pandemic, Tyler puts his spin on the current drill phase taking over NYC. II KOO brings forth a new melodic flow over Tyler's raw, unfiltered rapping. With references to Rick & Morty and Star Wars (two cinematic landmarks that balance extremes), Tyler once again balances the extremes of topics like sex, politics, drugs, and loyalty while remaining playful and quirky. The 4-track EP continues to exemplify the traits of the theory he is also making sure you don’t forget. Not only is it koo this time around, it’s II KOO. A highlight is "SISQO" in which Tyler interpolates the hook of "What These Bitches Want" by DMX featuring the former, breathing a completely different light and meaning to the ‘99 classic. Though, just 4 tracks - Tyler gives us something to hold us over until his next release.

Music Videos

TRANSPARENT MUSIC VIDEO

Directed by Tyler PSwitch Dow & Shari Aristy

Official Video for the single from II KOO. Over 600K views.

In the II MALA , Tyler treats a Bronx construction like living room.

2016 Official Selection

Austin Music Video Festival

WUFU, directed by Ryan Jeffrey

Tropicana, A Family Day Out |

The Breakup Process (Lyric Video + Silent Film)

53rd/3rd, Directed by Ryan Jeffrey

PSubscribe on Youtube to see IRL action

A Collection of Digital Series’ by Tyler PSwitch Dow

PSwitch’s Theory of KOO

MANIC! MUSIC! MEDIA!

October’s MMM… Monday Watchlist

Every month, Tyler discusses his favorite pieces of music & media from the past 30 days. Also… he be manic.

Segments

intro + memorial section + newcomers + purgatory + film + music

Watch episodes 1- 7 :

  1. Pilot

  2. Short & Sweet (Like My Favorite Cartoons)

  3. Hollywood’s Drug Choice? Nostalgia

  4. Cyberpunk, Cyberpunk, Cyberpunk

  5. Overconsumption at it’s Finest

  6. Delayed After Mexico

  7. We baaack! Now, where were we?

featured in episodes:

Squid Game // Star Wars: Visions // ...What If // Midnight Mass // Heels // Titans // SEE // Rhodes to the Top // Foundation // Succession // Invasion // Insecure // Curb Your Enthusiasm // Free Guy // The Guilty // No Time to Die // Dune // A Day to Remember // Don Toliver // Young Thug & more.

#mmmmondays #manicmusicmedia

#TIG2 | Today I Get To

(Shorts available on Tiktok & Reels)

  • Love & Thunder [trailer reactions]

  • Ms. Marvel [trailer reactions]

  • Missing Mexico

  • In America: A Lexicon of Fashion

  • Amusement Park

  • Tu Supiro Festival

  • Spider-Man No Way Home [trailer reactions]

my theory is

| Thought Pieces

  • Through My Foggy Lens

  • Don’t Buy Me Christmas Gifts

  • 33 Lessons: How To Be An Artist

  • this moment is important

  • Free Popeyes Sandwich (The Problem w/ America)

OH MY KOO

| Vlog Series (2 Seasons)

Season 1

  1. OH MY KOO #1 | Pilot

  2. [‘silent/P] Does A HS Film

  3. What’s the black ppl national anthem?

  4. The Making of Monkey

  5. 2019 Recap

  6. Brooklyn Rehearsal

  7. Brooklyn Metal Show

  8. I Wear White After Labor Day

  9. Deadhead Freddy Quarantine Rehearsal

  10. What If… PSwitch made Inspo Content

Season 2

  1. New Age Punk

  2. AEW Dynamite + Rampage Full Atmosphere

  3. SANO II KOO (Empath)

More Music

AVAILABLE ON ALL

DIGITAL STREAMING PLATFORMS

FEATURED PRODUCT:

NOT YERRRS | PSwitch x APKC

the Algorithm Hoodie.

MORE DESIGNS FROM

PSwitch x APKC

SHOP ON: TEESPRING

| Curated by PSwitch

Daily, weekly & monthly editorials, watchlists & playlists.

  • MANIC! MUSIC! MEDIA! | monthly watchlists

  • KOO | MAG, ProWres, TV, Playlists, SANO

Daily updates: r/theoryofkoo, r/kooprowres

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